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Another near-term initiative for Activision Blizzard Studios will be the development of a robust cinematic universe based on the Call of Duty franchise. Call of Duty®: Advanced Warfare remains the number one-selling title on next-generation consoles and today marks the launch of the highly-anticipated new Call of Duty®: Black Ops III. Activision Blizzard Studios envisions a series of Call of Duty feature films as well as the possibility of television adaptations.